I have two posts about Advanta recently: Ideablob from Advanta and Small Business Network from Credit Card Issuers. Both of them introduced the pretty cool website from Advanta—Ideablob.com. Today I’m going to introduce the latest and most special credit card product from Advanta which is a dedicated credit card company for small business in US.
Advanta and Kiva.org just launched a new project named KivaB4B. Kiva.org is recognized as the world’s first peer-to-peer lending organization giving people the opportunity to help small businesses and entrepreneurs in developing countries through microfinancing loans. You should note that the purpose of the Kiva.org (nonprofit) is not to make money from the lending process but rather to lift the people at the developing countries from poverty. With the participation of Advanta, one of the largest business credit card issuers at US, I believe more and more people at developing countries will get the chance to get the money they need.
What’s the uniqueness of the KivaB4B project?
According to Jess at Advanta:
In recognition of their participation in the Project, Advanta provides the small businesses with resources to market their philanthropic activities to their community. Advanta also provides a financial incentive. If a small business owner uses an Advanta BusinessCard to make a grant to Kiva for an entrepreneur, Advanta matches the grant, dollar for dollar (up to $200 per account, per month).
This is amazing! If you are a small business owner and offer a loan through the KivaB4B program, Advanta will match your lending dollar for dollar up to $200 per month! It costs you nothing and the small businesses at developing countries will get doubled amount of what would get in the past!
Here is the details on how it works:
- Select an inspiring business owner
- Make a grant to Kiva using your Advanta business card
- Advanta makes a matching grant through Kiva
- Kiva distributes funds
- As your funds are prepaid to Kiva, they are deposited into your Kiva account
- Funds go to the people who need them
At the same time, Advanta released a new credit card product—the Kiva Business Card. We know that business card market is very competitive. Many big credit card issuers like Chase, Bank of America, Citi, American Express and Discover are promoting their business credit card products. However, most of their products are just regular-offer cash back, discount or sign-up bonus. The appearance of the Kiva Business Card gives you a chance to change the life of a people at the planet. It offers you an opportunity to help other people in the world as a business owner at US. This is a really smart strategy and will attract many business card members.
This Kiva Business Card also offers a 5% rebate on the first $1,200 of Bonus Qualifying transactions, and up to 1% on other purchase. The $1,200 is not that much but really a chance to help others and earn cash back.
If you are a small business owner and willing to help on this planet, the KivaB4B is a great chance.

Today I received a pretty nice T-Shirt from Advanta innovative team for blogging about their very special website: 






